Welcome to Week 6 of our NegoAI series.
In this week's video, I demonstrate how to build custom AI agents that analyze LinkedIn profiles for personality assessment and negotiation strategy development - potentially replacing paid tools with tailored solutions.
AI agents are specialized systems designed to perform specific tasks autonomously within defined parameters. Unlike general LLMs, agents focus on particular functions and can work together in sequences to solve complex problems.
Research shows that effective negotiation preparation involves understanding counterparts' behavioral tendencies and communication preferences. Traditional approaches rely on subjective assessment, but AI agents can now systematically analyze digital footprints to generate evidence-based behavioral profiles.
Key components of functional AI agents include:
Defined scope: Narrow focus on specific tasks
Independent operation: Ability to process inputs without continuous guidance
Structured outputs: Consistent, formatted information delivery
Temperature control: Adjustable creativity vs. determinism balance
In the video, I demonstrate a custom workflow built using Cassydi's agent framework that analyzes LinkedIn profiles to generate negotiation-relevant psychological profiles:
Data Preprocessing Agent (Temperature: 0.1)
Ingests LinkedIn profile data through a scraper
Cleans and structures information
Applies natural language processing techniques
Functions deterministically to ensure consistent data preparation
Psychometric Analysis Agent (Temperature: 0.15)
Processes prepared data from Agent 1
Applies statistical models to identify behavioral patterns
Generates multiple profile types (DiSC, OCEAN, Thomas-Kilmann)
Maintains strict determinism for consistent analysis
Strategy & Reporting Agent (Temperature: 0.25)
Transforms psychological profiles into actionable strategies
Generates communication recommendations
Structures information for practical application
Uses slightly higher temperature for nuanced strategic insights
Temperature in Cassidy AI can be set between '0 (deterministic) and 1 (highly creative)
When testing the system on my own profile, it identified me as primarily:
DiSC Profile: Dominant and Conscientious
Thomas-Kilmann Conflict Style: Collaborating with Competitive tendencies
The output included engagement strategies, communication preferences, and negotiation approaches tailored to this profile - comparable to insights from commercial tools like Humantic AI.
This type of preparation enables:
Data-driven pre-negotiation intelligence
Systematic adaptation of communication approaches
Prediction of potential friction points
Development of personalized influence strategies
For those interested in building similar systems:
Temperature settings: Lower temperatures (0-0.3) produce more consistent, deterministic outputs
Agent sequencing: Define each agent's specific role and information flow between agents before implementation - carefully map which outputs from one agent become inputs for the next
Instruction design: Structure system instructions for each agent using this framework:
Role: Define the agent's specific function and expertise
Context: Provide background information and purpose
Instructions: Detail specific tasks and processes to follow
Criteria: Establish standards for successful completion
Examples: Include sample inputs and desired outputs
Continuous Development: Guidelines for improvement
Validation and evals: Test against known profiles to verify accuracy and compare results against human-created technical profiles - this provides benchmarks for system performance
While agent-based analysis provides valuable insights, remember that these are starting points rather than definitive assessments. Real-world interactions must take precedence over AI-generated profiles.
This implementation demonstrates how accessible agent technology has become. Tasks that previously required significant development resources can now be accomplished through thoughtful prompt engineering and workflow design.
Take 20 minutes to analyze a counterpart in your next negotiation:
Identify observable behavioral patterns in their communication
Note differences between their stated positions and possible underlying interests
Consider how their communication style might reflect conflict management preferences
Design an engagement approach that aligns with their behavioral tendencies
Psychological insight doesn't just improve communication— it fundamentally transforms the negotiation landscape, turning potential conflicts into opportunities for mutual value creation.
Next week, we'll explore how to design an AI agent that can systematically analyze negotiation scenarios from multiple perspectives, helping negotiators expand their thinking beyond conventional approaches.
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